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Monthly Archives: October 2013

  • Even More Diamonds for us to Love!



    One of the most famous diamond mines in the world, Rio Tinto, increased its diamond production to 4.158 million carats in the third quarter of 2013, up 12 percent year on year. Following the full commissioning of the Argyle underground mine in Western Australia in April 2013, the growth in production was instigated by an increase in the amount of processing of higher grade ore.

    A rise of 26% in production at Argyle to 3.085 million carats was enjoyed during the quarter with the amount of ore processed; 2.088 million tonnes, up 20 percent.

    Rio Tinto's production at the Canada-based Diavik mine fell 13 percent to 1.003 million carats due to a lower grade ore mined during the quarter.  Rio Tinto owns a 60% stake in the mine.  It also owns a 78% stake in the Zimbabwe mine, Murowa, its share of production declining to 70,000 carats, or 24%

    Rio Tinto’s total diamond production rose 17 percent to 11.529 million carats during the first nine months of the year. Production at Diavik dropped 3 percent to 3.106 million carats during the nine months while production at the Argyle mine, famous for the Argyle pink diamond rose 27% to 8.205 million carats. The company's share of production at Murowa rose 1 percent to 217,000 carats.

    The expectation is for Rio Tinto to mine 15.7 million carats of diamonds in 2013 compared to 13.122 million carats recovered from their mines last year.

  • The $500,000,000 'Hair and Jewel' Campaign by Graff

    This is the advertisement to end all others, 'the Graff $500,000,000 Hair and Jewel campaign'.  In the 1970s, Graff launched its company with the $1,000,000 Hair and Jewel campaign.  Today; a generation later, Graff revisits one of the most successful campaigns ever, by going up a gear...or five.


    The campaign features a models wearing $5,000,000 of rare and valuable diamonds entwined a coiffure that wouldn't look out of place on Marie Antoinette.  The stunning model's specially sculpted hairstyle shows these beautiful gems off in a way that highlights the exquisite diamonds from every angle.  This flag-ship advertisement is thought to have been resurrected to celebrate Laurence Graff's sixtieth year in the business, and to highlight the opening of his fortieth store.


    In 1970, Graff's model wore an ornate design of diamonds and jewels in her hair that was styled in the royal hair fashion of 18th century Versailles. Today's model  wears 22 jewels, including two diamond brooches with stones cut from the 550-carat Letšeng Star as well as some of Graff's most rare diamonds.

    This haul of bounty that the model wears to stunning effect in her hair includes pendants, bracelets, rings and brooches, including a pink and white diamond-flower brooch, created with pear-shaped diamonds and outlined by rare pink diamonds, completed by a diamond encrusted stalk and leaves.  The brooch showcases three D flawless diamonds and one pear shaped D internally flawless diamond, all cut from the Letseng Star.  The original diamond was discovered in Lesotho, at the Gem Diamonds' Letseng Mine.

    Other Graff diamonds also appear in the campaign including a 56.15-carat, D, internally flawless heart-shaped ring, a 23.61-carat, D, internally flawless diamond ring and a 23.20-carat internally flawless marquise-shaped diamond ring.

    The fabulous coiffure also displays fancy colored diamonds such as  a 52.73-carat, emerald-cut, fancy vivid yellow ring, a 6.50-carat, internally flawless, oval-shaped, fancy intense pink  ring and a 5.25-carat, cushion-cut, fancy vivid blue ring.  The 1970s version was astonishing, but this latest campaign is utterly sensational!

  • Record Diamond in Hong Kong Sale


    The amazing diamond above will be auctioned at Sotheby's in their Hong Kong sale.  The sale which started yesterday and which will run for five days will feature many items from the Orient including this absolute beauty.


    The oval D-color Flawless Type IIa, 118.28-carat diamond was mined in 2011 in S. Africa and is the world's largest white diamond ever to come to auction.  The purchase price estimate is up to $36 million. It is almost 20% larger than the current record holder, the 101.84ct 'Mouwad Splendour' diamond, which sold at Sotheby's in 1990.  This stunning, world-record breaking gem will find a new owner on October 7th.  Watch this space!

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