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  • GRAFF STUNS THE WORLD WITH A FABULOUS NEW TIMEPIECE

    Yet again, Graff stuns the world with a brand new creation, the Hallucination ladies watch.  It will be unveiled at the Basel watch and jewellery fair today.

    The world renowned London based jewellery firm says the timepiece is covered in a kaleidoscope of 110 carats of rare fancy coloured diamonds and 'estimated to be the most valuable watch ever created.

    The company asserts that their team of master craftsmen worked on the piece for a thousands of hours to perfect the design which came directly from Laurence Graff, Chairman of Graff Diamonds.

    My Diamonds, now known as Monroe Yorke Diamonds is the go-to diamond retailer for stunning diamond wedding jewellery, and exquisite loose diamonds.

    Grazia Princess Cut Diamond Engagemetn Ring in White Gold or Platinum. It has princess and Baguette cut diamonds on the band. Grazia White Gold Diamond Engagement Ring

    Grazia White Gold - GIA Princess Diamond Ring

    Louise SPECIAL - Diamond Engagement Ring

    Louise GIA Engagement Ring SPECIAL1.60ct

    Elysa White Gold - Solitaire Diamond Engagement Ring GIA 1.00ct

    Elysa SPECIAL (SAVE $2,300) - GIA Solitaire Ring 1.00ct

  • BOTSWANA DIAMONDS COME HOME

    There is excitement in Botswana as the government owned Okovango Diamond Company begin to auction diamonds in their home country instead of Europe as in previous auctions.  De Beers, which is part owner of the mine will also be moving sales operations to Gaborone.

    Botswana has long held the view that diamonds mined from the country should be processed and sold from where the diamonds were sourced.  In a move to facilitate the smooth running of operations, De Beers moved from London, where its rough stone sorting operation has traditionally been carried out, to Botswana.

    The auction will last for about two weeks, and currently there are a dozen diamond buyers from around the world perusing the diamonds on offer.  This is a very big move for the country and will provide many jobs for locals, as well as experienced personnel from De Beers relocating to Botswana - great for the local economy.

    The long term plan is for Botswana to become a hub of the diamond industry, such as Tel Aviv and Antwerp, continuing even if and when the diamond mines eventually close. After De Beers' relocation they expect to sell within the region of $6million worth of diamonds of Gaborone.

    Philippe Mellier, chief executive of De Beers, who own Debswana, the country's main diamond company with Botswana said, "moving diamond sales was part of a deal agreed with the government of Botswana.  It's a global movement of big scale for the diamond business.  If you migrate $500m-$600m per month of sales of diamonds - that's a big move and at the scale of Botswana that's a very big move and certainly a move of significant scale for southern Africa."

    Rob Young from the BBC World Service, Gaborone, says, "The auction is going to be small, but its symbolism is huge. It should earn more money for Botswana than the previous system. The diamonds which are being sold were mined in Botswana and are being sold by Botswana. For decades, the auctions have taken place in Europe. Staff from diamond giant DeBeers in London are also relocating to Gaborone, and locals are being trained and employed. Soon, DeBeers will sell about $6bn worth of the precious stones annually in Gaborone; that is the equivalent of a third of the size of the economy.It has seen by those in power as the beginning of "bringing the diamonds home. There is excitement among many here, especially the business community which hopes to benefit from a related economic boom." 

  • THE VERTU PINK DIAMOND PHONE ~ AN ABSOLUTE MUST FOR CHRISTMAS

    Right, you've had the iPhone and you're bored and want something just a bit more glam.  And here it is.  We're so good to you at My Diamonds.  Anything diamond encrusted and we're on it.

    The Vertu Pink Diamond Phone will only set you back $500 - $600 and it's an absolute gem.  That's not much if you want the blingiest phone on the market.

    This limited edition Vertu Pink Diamond Phone is made from rose gold, decorated with tiny pink and white diamonds in a pretty flower pattern on the side edges. The Vertu Pink Diamond phone will be available in extremely limited quantities but why should celebs like Victoria Beckham, Gwyneth Paltrow, and Madonna have all the fun? They already have one apparently, so it's time you got yours!

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